Local Authorities in the UK will be able to hand out vouchers and loyalty cards to households that recycle their rubbish.
(England’s biggest council, Birmingham city council, is trialling the scheme by offering Nectar points to incentivise paper waste collections. Residents will receive 25 points every time paper recycling containers are put out for collection. The points can then be redeemed at a range of stores, including Argos, Homebase and Sainsbury’s.
I wonder if they can recycle their plastic loyalty card.)