Interesting Fact - Shopping

According to the Wise Marketer website, 96% of the UK adult population are members of at least one loyalty program.

(Of the big 3, Nectar have 11 million, Tesco 10 million and Boots Advantage 15 million customers.

In France I'm always annoyed at not being able to use any queue as loads of tills are reserved for Carrefour (name and shame) loyalty card customers, but, the next generation of supermarket cards are going to be worse. They are set to offer you lower prices as you shop. The prices displayed on shelves will reduce as you pass by with your loyalty card.

Imagine how you would feel if the person in front of you pays less for the same item!

Amusingly, 64% belong to three or more loyalty schemes, which isn't very loyal, is it?)