Interesting Inventions - Bubblegum
Bubblegum was invented by Walter Diemer in 1928.
(He worked as an accountant at the Fleer Chewing Gum Company, but he experimented on new gum recipes in his spare time. Eventually he hit on a formula that was less sticky than regular chewing gum, and stretched more easily.
He used a pink dye for his new gum because pink was the only colour available at the Fleer Chewing Gum Company. (Bubblegum pink is still the standard colour for bubble gum, and a shade in its own right.)
Samples of the new gum sold out in a single day and Fleer Chewing Gum Company, realising they had a hit on their hands, marketed the new gum as "Dubble Bubble."
He even taught salespeople how to blow bubbles so that they in turn could teach customers.
Now that's the kind of company training I'd love to take part in.)